How we measure our hides (honestly, transparently & professionally)
How do we determine the fur size?
We measure each hide correctly and professionally according to furrier standards , namely from the head ( Kopp ) to the rear end of the hide ( Pumpf ) .
The measurement is taken along the back line , so that the fur length reflects the true, usable size .
This method is considered a fair and precise measuring method in the fur trade and ensures absolutely verifiable fur measurements .
Are these measurements of length or measurements of area?
Our size specifications are always pure length specifications (from–to) .
So we are measuring the length of the fur , not the surface area.
Specifically, this means:
- Length measurement = from–to (e.g. 80–90 cm)
- No area measurement = not length × width
The width of natural hides varies greatly, therefore a length x width measurement would not be comparable and is often misleading.
Our unit of length, on the other hand, is unambiguous, verifiable and fair .
Why do some providers measure diagonally – and why don't we?
Many competitors use the diagonal measurement because diagonal measurements appear larger , even though the fur area remains the same.
This leads to opaque fur sizes , which can mislead customers.
We deliberately refrain from doing so because:
- Diagonal measurement = artificially inflated numbers
- Backline measurement = actual fur length, realistically usable, technically correct
Our measurement is honest, comparable and binding – a clear advantage when buying.
Why do we specify fur sizes as length ranges (e.g. 80–90 cm)?
To help you immediately recognize the realistic fur length , we categorize each fur into clear size categories according to the furrier's measured dimensions.
Typical fur sizes are:
- 60–70 cm
- 70–80 cm
- 80–90 cm
- 90–100 cm
- 100–110 cm
- 110–120 cm
- 120–130 cm
- 130–140 cm
- 140–150 cm
These ranges make it easier for you to compare prices , choose the right size , and ensure maximum transparency in the fur trade .
What if a measurement is incorrect?
Even if we measure extremely carefully, the fact remains: we are human.
And when things get hectic, it's easy to misjudge things .
Therefore, our frank word to all meticulous measurers and hair counters :
Should the fur measurement differ from the stated measurement, please let us know. This is neither fraud nor deception , but a human error – which we will of course correct immediately and without any hassle .
Talk to us – we don't bite.
This honesty is just as important to us as fairly measured hides.
What advantages do our measurement methods offer you?
- Actual fur measurements instead of marketing figures
- Clear, verifiable fur sizes according to furrier standards
- Fair comparability with other furs
- A safe shopping experience through transparent measurement
- Better planning for processing and decoration thanks to reliable fur lengths
- Open communication if something isn't right
- Clear information thanks to a clear unit of length instead of confusing units of area.
In short:
We measure fairly, transparently and professionally – no diagonals, no tricks.
Only genuine fur lengths , divided into clear size ranges, and an open ear for all those who look closely.
